This entry was posted on Sunday, July 29th, 2007 at 10:26 am and is filed under Health, Wellness. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.


So Esteem … where size doesn't matter
The negative stereotype of plus-size individuals has been well documented in the media and through Western society as a whole. Considered under achievers and in general unproductive members of society, the self-confidence of this genre has been systematically eroded over the years.
So Esteem was created as a resource for the plus-size community and the businesses that serve them. The company’s concept and aim is to help rebuild the self-confidence and self-esteem of plus-size individuals by helping to facilitate the same lifestyle choices and opportunities that the ’standard’ sized individual has and takes for granted. Initially created for women, the company aims to introduce products and services for plus-size men and children.
Note: Although So Esteem caters for individuals of size, the company in no way advocates nor endorses an unhealthy lifestyle or attitude to living but moreover encourages personal choice, personal growth, and above all self-esteem.
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Callie wholeheartedly recommends this website, a steadily-growing site with lots of interesting links, great fashion ideas and good competitions.
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